NOEA Futures Stage: Event Production Show

28th February

10.15 – 11.00am

Here we address one of the key areas of event revenue and gain the perspective of some of the biggest brands on the planet. How do they use events and experience, how do events and sponsorship agencies work together to create genuine value on both sides of the partnership.

Speakers:
Ben Knight, Associate Vice President, Wasserman
Alistair Turner, Commercial Counsel – National Outdoor Event Association

11.20 – 12.05pm

Presented by bringing to life two award winning and highly complex case studies. Andy Fennhiggins discusses how his team were able to create a Scottish meadow in London’s Covent Garden, an experiential product launch in the oldest distillery in the world and a hybrid internal comms event for 6,000 people in Amsterdam.

From one of the leading technical experts working in the industry, Andy explains what high end production means to him, and how his team works with creative departments and supply partners to make what looks impossible, possible.

Speakers:
Andy Fennhiggins, Director of Technical Production – Chorus
Nicci Kendall, Account Director – Chorus

12.15 – 13.00pm

A representative from the Marytn’s Law Team at the Home Office will provide updates on the progress of Martyn’s Law and the Protect Duty. This is an extension of the subjects covered at NOEAs convention, with more updates coming all the time.

Speakers:
Beverley Osbourne, Owner – Training 4 Resilience
Head of Events & Devolved Administration Engagement – Marytn’s Law Team, Home Office – Home Office

13.45 – 14.30pm

In this session NCASS will bring to life some of the main innovations around sustainable food sourcing and delivery at major events. Looking at how events can work better with food and beverage concessions as well as case studies on what ‘good’ now looks like when it comes to sustainable event food.

Speaker:
Nick Summers, Managing Director – NCASS

14.45 – 15.30pm

Taking forward some of the themes first explored at the National Outdoor Event Association Annual Convention, event technologist Andrew Lansley will talk about the technology we’ll see emerging over the next 12 months.

From AI to the Metaverse, new breakthroughs in sound design to visual walk throughs being developed. The future is already here, 2024 will see it distributed wider across the industry.

Speakers:
Andrew Lansley, Innovation Manager for Cheltenham Festivals, Senior Academic at the University of Gloucestershire, and coordinator for the Cheltenham Culture Board – University of Gloucestershire
Alistair Turner, Commercial Counsel – National Outdoor Event Association