The theme and content for this year’s National Outdoor Events Association Convention will be all about commercialisation with the hashtag #makeeventspay.

The association is curating the content with the brief that every session will either save really!! £1,000 or make £1,000 for every delegate! The conference, ‘Project Commercialisation: How to Make More Money from Outdoor Events’, will include a number of high profile keynote speeches, as well as interactive sessions covering financing an event, making money out of F&B, and event technology. There will also be sessions that address risks to events through policing and security and how event professionals can financially manage these issues.

NOEA has already confirmed the high profile attendance of James Heappey MP, Chair of the All Party Parliamentary Group for Events, and the line-up will include other high profile speakers from both within and outside of the industry.

The line-up for the convention will be announced in the autumn but content will include sessions on  crowd funding and venture capitalist companies. There will also be experts in sponsorship and marketing events as part of a series of interactive sessions that that will offer advice and case study examples of how to generate revenue and increase the financial security of events.

Industry  speakers will eexplore the opportunities to make more money from food and beverage outlets, and the changing consumer habits that are creating more revenue for outdoor events. Equally, the conference will address event technology, and how to offer the very best technology at events, as well as ways in which these technologies can be produced either at a cost neutral or revenue generating basis.

The convention will take place at the Guildhall in Bath on the 24th November during the day, with the NOEA Awards taking place later in the evening at The Roman Baths and Pump Rooms. Tickets to both are on sale …   go to or for sponsorship opportunities Contact Alex Radzio or Susan Tanner on 01749 674531.